TomTom have recently conducted a study which shows that 65% of parents believe that reading to their child is important for their progression, yet a third of parents never read their child a bedtime story.
I personally find this incredibly sad, as a bedtime story is such a wonderful part of childhood and not only helps to develop the parent-child bond, but also fills a child's head full of calm thoughts before a good night's sleep, and can model not only an excellent writing style and good vocabulary, but help them to process many everyday situations and explore solutions for it.